Editorial standards
How we work
We're new and small, so trust has to be earned rather than announced. Here is how we work and what you can hold us to.
Independence
We decide what to cover and what to say about it. Nobody pays for coverage here, and nobody outside the two of us sees a piece before it runs. We have no outside funding today. If we ever take any, we'll name the source on this page, and it won't change what we publish.
Sources and uncertainty
We cite sources inline and link them, so you can check the work yourself. If a claim in a post has no link behind it, assume we couldn't back it up, and weigh it accordingly. When we aren't sure about something, we say so. We would rather be honestly uncertain than confidently wrong. Everything runs under a real name, not "staff."
Review
Before a piece goes out, the other founder reads it. For anything bigger or more technical, we send a draft to someone who knows the area and ask them to push on it. We're two people, so we won't pretend to run a large editorial operation. We do promise a second set of eyes on everything.
Conflicts of interest
Part of what we do is weigh AI tools and the claims made for them, so this one matters. If we have any relationship with something we write about, whether it's a tool we use, a company we've worked with, or a product a friend is building, we'll say so in the piece. We don't take payment to cover, review, or endorse anything. If we ever run a sponsored format, it will be labeled plainly and kept away from our writing.
How we use AI
We're an institute about applied AI, so we use AI tools in our own work: to research, to draft, and to build this site. Two rules hold. A person reads, checks, and stands behind everything we publish, so nothing goes out as machine-written text dressed up as a person's work. And when AI did something that shaped a piece, like running a data analysis, we tell you what it did and how we checked it.
Corrections
We'll get things wrong. When we do, we fix it out in the open. We correct the piece where the error appeared, and we note what changed and when. We don't quietly edit and act like it was always right.
Questions
If something here looks wrong, or you catch a mistake in a piece, email us at hello@appliedartificialintelligence.org. It comes straight to us.